Step 1: Technical SEO
SEO Setup
Establishing the essential SEO groundwork, this step focuses on making the client's website crawlable and indexable by search engines.
What’s Included?
Google Search Console Setup
Sitemap Creation & Submission
Indexability Optimization
Strategic Redirect Management
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Designed for establishing the essential SEO groundwork, this sprint focuses on making the client's website crawlable and indexable by search engines.
- Google Search Console Setup — Ensuring the site is properly communicated with Google for indexing and search visibility.
- Sitemap Setup — Creating and submitting a sitemap to search engines to aid in the indexing of all website pages.
- Robots.txt Optimization — Configuring this file to communicate with web crawlers about what portions of the site can be crawled.
- Meta Robots Tags — Utilizing tags to control the indexability of specific content.
- Slug Optimization — Crafting URL slugs that are SEO-friendly and descriptive of the page content.
- Redirect Management — Implementing and managing 301 redirects for any URL changes to preserve search equity.
- Host-Level Fixes — Enhancing site speed and reliability through caching and other technical improvements.
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